Wingman
The AI-powered sales assistant that’s always on, always sharp, and always has your back.
Wingman is the rep’s personal AI companion — ready to train, coach, and support in real time. Practice skills, handle objections, or mental prep, Wingman is always there.
AI-assisted reps perform 15% faster — with the biggest boost for new hires. — Stanford/MIT Study
Core Capabilities:
Wingman AI puts a co-pilot in every rep’s ear — giving them real-time objection handling, motivational nudges, and tailored coaching that adapts to their strengths and weaknesses. Instead of freezing up or fumbling when a customer pushes back, your team gets instant, proven responses that keep the deal moving forward. New hires ramp faster, veterans sharpen their edge, and managers finally have a tool that scales their training without adding hours to their schedule.
Training Modules – Topic-based learning tracks with interactive lessons and roleplay simulations
Live Objection Support – AI-powered coaching on live objections to help you close
Motivation & Support – Encouragement, mindset coaching, and feedback tailored to the rep’s energy and goals
Deal Intelligence – AI-powered analysis of a real customer’s needs and matching to specific vehicles, with talk-track guidance
Wingman turns every sales rep into a well-prepared, self-coaching, high-performing closer — without adding pressure on management.
Wingman – Training Modules
On-demand, interactive training reps can actually use.
Wingman’s training modules give reps instant access to practical, focused learning content — no classroom, no binders, no wasted time. Modules are short, scenario-based, and built for action.
What’s Inside:
Sales Process
Objection Handling
Product Knowledge
Communication
Sales Growth
Mindset
And More...
Each module includes:
Short content blocks (video, audio, or text)
Scenario-driven practice
Quick quizzes or simulations
Performance tracking for reps and managers
Wingman turns every sales rep into a well-prepared, self-coaching, high-performing closer — without adding pressure on management.
Why It Matters:
Reps can train between ups, at home, or during downtime
Managers don’t have to lead every lesson — just reinforce key takeawaysObjection Handling
Ongoing development becomes part of the culture, not a one-time event
Wingman helps reps grow in real time — with modern tools that match how they learn.
Wingman – Objection Support
Real-time help when it matters most.
When a rep gets hit with a tough objection during a deal, Wingman is there. Reps can quickly speak or type the objection into the app — and Wingman responds instantly with multiple tailored rebuttals calibrated to tone and pressure.
How It Works:
Multiple Custom Feedback Settings
Soft / consultative
Balanced / neutral
Direct / high-pressure
Each option is crafted to fit the objection type, sales stage, and customer context
Optionally, reps can view a breakdown of the psychology behind each close, suggested follow-up questions, and likely customer reactions
Why It Matters:
Newer reps gain confidence with high-stakes objections
Experienced reps sharpen their tools and avoid ruts
Managers don’t have to be on-call to assist mid-deal
Responses are professional, consistent, and aligned with store standards
Wingman gives every rep a moment of clarity — right when they need it most.
Wingman – Motivation & Support
Mindset matters — Wingman keeps your reps sharp, focused, and ready.
Beyond training and objection handling, Wingman helps reps stay mentally strong. Whether it’s a tough day, a cold streak, or a small win that needs celebrating, Wingman is there with the right message at the right time.
How It Works:
“I’m in a slump”
“I need a reset”
“I just had a win”
Personalized messages based on rep activity, performance trends, and manager-set goalsMultiple Custom Feedback Settings
Mindset micro-coaching using short audio, video, or text-based insights
Progress streaks and encouragement for consistency, not just big wins
Optional integration with goals from My Garage to keep accountability tied to motivation
Why It Matters:
Sales is mental — and motivation fluctuates
A well-timed nudge or acknowledgment can save a deal or a bad day
Keeps culture high without relying solely on managers to “pump up the team” every day
Wingman helps reps feel seen, supported, and empowered — every shift, every week.
Wingman – Deal Intelligence
Smart coaching on how to sell the vehicle that’s already on the table.
Once a rep has selected a vehicle — whether through Lot Lad or their own process — Wingman provides tailored guidance on how to present it in a way that resonates with that specific customer.
How It Works:
Wingman responds with a custom sales strategy for the deal
Key features and benefits to highlight based on customer profile
Talk tracks that connect emotionally and logically
Anticipated objections and suggested counters
Soft close strategies based on customer readiness
Optional insights from Bullseye (spiff or margin-enhancing angles)
Why It Matters:
Helps reps focus on what matters most to the customer, not a generic walkaround
Builds storytelling skills that improve presentation and value-building
Reduces reliance on gut instinct or guessing how to pitch the deal
Gives newer reps a pro-level playbook they can use in real time
Deal Intelligence is your rep’s personal strategist — helping them close the deal they’re already working on.
Never Let a Rep Go Into a Deal Alone Again
Wingman turns every sales conversation into a coaching moment — helping new hires ramp faster, veterans sharpen their edge, and managers finally scale their training without burning more hours. When your team has real-time support, they close more, they learn more, and they stick around longer.
Check out the other core features of Sales Clutch
Lot Lad
The insider’s edge. Lot Lad delivers instant inventory intelligence so reps can present the right car with confidence.
Clutch Play
Gamified training that sticks. Reps learn faster and compete harder with solo drills, head-to-head matches, and team challenges.
Bullseye
Smarter spiffs, better results. Managers create and track incentives, while reps see rewards live on their dashboards.
Sales Tower
Management made simple. Plan meetings, track performance, and run training sessions with less hassle and more impact.
Blacktop
The ultimate performance hub. Leaderboards, goal tracking, and recognition tools keep the energy high and reps hungry.
No More Excuses — Here’s How You Get In
Whether you’re ready to reserve, prepay, or invest — each option is built to reward you for getting in early.
TESTIMONIALS
What people are saying about Sales Clutch
With decades of experience in the auto industry, this is by far one of the best programs I have seen to truly make an impact to the bottom line of a dealership.
Barb White
Controller
High Turnover truly costs dealerships more than they realize. This is a tremendous way to solve this problem, I wish I had this program when I was running my store.
Larry Terry
Former General Manager
After seeing the huge opportunity and the value that Sales Clutch brings to this lucrative space, it was an easy call to become an early investor.
David Soper
Lead Investor
Equip your reps to know inventory,
crush objections, and win more deals — all in one platform.
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